Digital Transformation: Rethink Your Business for Growth
+65 6516 1037
Overview
Explore New Possibilities Beyond Technology.
Realise Transformation With Processes, Data And People.
Digital hyperconnectivity, new technologies, and smart machines are disrupting business models and transforming business landscapes faster than ever before. While many are familiar with the popular hype and buzzwords, very few individuals and organisations are able to effectively digitalise, leverage the new technologies, and implement well for business efficiency and growth.
This programme is designed to provide you with a sufficiently broad view of digitalisation possibilities and a sufficient depth of understanding to get started in a short timeframe. We start with core modules that introduce strategic concepts and design thinking frameworks that can be applied across any identifiable business digitalisation opportunity. Subsequent digital-dive modules will cover technologies / capabilities for
- improving an organisation’s core business operations
- enabling / enhancing / optimizing / extending the business
- creating new customers and segments in potentially game-changing ways
Programme Modules
Module 1: Digitalisation Landscape & Impact of Disruption
- Understand what has changed in recent years, beyond computerisation, automation, and internet connectivity.
- Explore the rise of Industry 4.0 and the digitalisation of products and services which have disrupted book stores to banks and transformed competitive landscapes.
- Apply portfolio frameworks to manage your digital transformation initiatives.
Module 2: Strategies and New Business Models for the Platform Economy
- Recognize the features of evolving digital platforms and multi-sided markets, network multiplier effects and their consequences.
- Evaluate the suitability of the platform model for your business.
- Learn four key steps to building a sustainable platform strategy.
Module 3 & 4: Applying the Design Thinking Process
- Dive deep into the design thinking framework and process.
- Understand how to apply human-centered and action-oriented solutions to complex business problems.
- Step-by-step, gain deep insights into your target users’ needs and pain points, ideate and iterate for improvements in outcomes and value creation.
Module 5: Digitalising Core Operations and the Supply Chain
- Digitalisation has opened up new possibilities for putting together products and services, delivering them at greater efficiency and resiliency than ever before.
- Explore supply chain technologies available today and emerging ones in the near future that can help you with greater visibility, tracking, and operational forecasting.
Module 6 & 7: Leveraging Big Data Analytics & Machine Learning for Value Creation
- Understand the reality beyond the hype.
- Identify where your organisation is on the analytics journey with a data audit exercise to think about your data: what is available; its potential; and what is missing from your data ecosystem.
- Get started with a practical path to building your business analytics team.
Module 8 & 9: Rethinking Marketing and Outreach, for the Digital Customer
- A large proportion of your customers and clients are now digitally savvy consumers.
- Understand how buying behaviours have changed with new markets and opportunities in the digital era.
- Explore digital marketing technologies, channels, branding, and customer acquisition possibilities.
Why Enrol for the Programme
Digital hyperconnectivity, new technologies, and smart machines are disrupting business models and transforming business landscapes faster than ever before. While many are familiar with the popular hype and buzzwords, very few individuals and organisations are able to effectively digitalise, leverage the new technologies, and implement them well for business growth. Upon completion, you will have identified key areas to focus on for your digital transformation.
Your learning journey will include:
- >680 min online video lectures (approx. 1 hour per week)
- Case studies
Faculty
Programme Director
Other Teaching Faculty
Sarah Cheah
Andreas Deppeler
Jussi Keppo
Doreen Kum
Who Should Attend
Leaders, managers, professionals and individuals who need to understand the digitalization opportunities and landscape, with responsibility for organisation and personal transformation.
No technical background is required.
A well thought out executive programme, encapsulating the key essence of digital transformation. The international class atmosphere, with cross pollination of ideas and interaction, real case studies and interviews with industry experts are a bonus. Highly recommended to anyone who wants to embark on the digital transformation journey.Peter Sundara SwamickannuHead of Global Ocean ProductVisy
NUS Digital Transformation: Rethink Your Business for Growth programme is a great program that has provided effective learning based on real business use cases from various brands across the region and globe. I liked the Southeast Asia examples as I usually it is difficult get such information. I highly recommend this program to all those aspiring to enrich their experience and exposure.Srinivas Kumar TadepalliSenior Vice PresidentHitachi Vantara
The course covers a wide spectrum of topics and dive in with reasonable depth as well. There is definitely much to take away for everyone even if you are new or already embarking on digital transformation for your business or employer.Toh Boon Ping AlfredSenior Service ExecutiveDaikin Airconditioning (S) Pte Ltd
A very enriching course whose contents is appropriately curated for senior executives. Selection of topics was well done, and the professors were engaging. The live webinars and discussion boards were good supplementary forums. I have gained good insights on the topics, and also on the digital transformation efforts of diverse industries - this is important as we tend to look to others in the same industry on their transformation experience, but actually, there is so much to learn from other industries.Siok Hoon TanManaging DirectorBank of Singapore
The Digital Transformation: Rethink Your Business for Growth programme is highly recommended for anyone wanting to update oneself in understanding digital disruption of business today and to reflect one’s direction in the new industrial era with relevant tools, in an Asian view and setting.Khairul EmranChief Manager Investment BankingBank Nizwa Oman (Former)
The course touches upon all key topics of digital transformation for any organisation and does a great job at making the cut on being concise in length yet comprehensive in breadth. The relevant data-backed insights and industry reports as well as live examples across the modular structure of the course makes the relevance of each module come alive. It's a great way to start and build on any organisation's transformation journey.Gautam NarangHead of Consumer ExperienceAbbott Laboratories (Singapore) Pte Ltd
The programme is well designed and structured to ease students with different backgrounds to pick up knowledge required (jargons, tools, framework) to start the Digital Transformation journey. Strongly recommended to all leaders that going to work/working on digital transformation or i4.0 initiatives.Ng Yew BoonSr. Manager - MESB. Braun
I have been in the Digital and Data Field for past 6 years, but mainly learned through experience. I lacked structured knowledge as i never had academic qualification for this domain. This program by NUS gave me all that I need to help me become better equipped in my professional career.Chathuranga AbeysingheLead Data EvangelistMAS Holdings
Dates and Fees
| Date | Venue | (full fees, incl. GST) | (after MAX funding*) | Registration |
|---|---|---|---|---|
|
Date
28 Aug - 28 Nov 2024
|
Fees Excl.
GST
Online
|
With
GST
SGD 2,169.10
|
Registration
SGD 252.73
|
Apply Now
GST shall apply at prevailing rates. More info. |
Application Deadline
- Participants are strongly advised to apply at least 2 months in advance
- Applications received after the deadline will be considered based on space availability
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